Category Executive

  • Department / Function
  • Marketing & Communications
  • Location
  • Any Group Location (Ideally London)
  • Contract Type
  • Permanent
  • Working Pattern
  • Full-time
  • Job Advert Summary
  • PROOF Insight is the home of research, insight, data, and analytics for the drinks industry. Part of C&C Group Plc. we are a growing team of 25 people committed to being curious, collaborative and experts in our field. At PROOF we work with a diverse range of internal & external customers, from global drinks brands to start up craft breweries. PROOF helps brands, distributors, and retailers to grow their share and returns across Great Britain and Ireland.

  • Job Advert Description
  • The Category Insights team delivers best in class business and customer insights to colleagues and retail partners.  

    The candidate for this role will produce industry-leading work to translate our strategic market insight into commercial success within the Off-trade. Reporting into the Senior Category Development Manager, the Category Executive is responsible for analysing both qualitative and quantitative data to deliver category lead advice and strategy within a set remit of customers.

    This is a highly visible role requiring engagement with key internal and external stakeholders. Strong communication, influencing and presentation skills are a must.

    Core accountabilities

    • Become a recognised leader of category & insight provision and an informed, approachable and valued colleague to others
    • Work with sales, marketing, buying and other teams to build creative, powerful & strategic arguments that have clear commercial value in support of category reviews, market updates, NPD projects etc.
    • Support the Senior Category Development Manager in building strong working relationships with key retail partners, leading into strategic, forward thinking projects that will shape the future of our industry
    • Proactive analysis of data sources to identify key market and consumer trends, understand how these are shaping the commercial environment and make recommendations on how Bibendum Off-trade should respond
    • Produce specified internal reporting robustly and to deadline, synthesising multiple data sources to create actionable insight
    • Present & communicate insight & commercial argument to stakeholders in a compelling, accurate and impactful manner
    • Build and maintain networks both internally and externally to keep abreast of developments within insight and translate these into relevant applications within Bibendum Off-trade
  • Full job description
  • Category_Executive_Job_Spec_March_2021_1_.docx