Digital Marketing Executive

This vacancy has now expired, and is not accepting any new applications.

Please search for live opportunities or use the Register Interest facility to sign up for job alerts and/or leave your CV speculatively.

  • Department / Function
  • Marketing & Communications
  • Location
  • Flexible
  • Contract Type
  • Permanent
  • Working Pattern
  • Full-time
  • Job Advert Summary
  • About the role

    This is an exciting opportunity for a confident, organised and driven individual, who wants to be part of a fast-paced Marketing department for a leading national drinks company. This position will support the Brand Marketing team in creating content and implementing SEO and social media strategies for the Tennent's Caledonian Brewery (TCB) brand. The role is primarily concerned with the delivery, analysis and ongoing improvement of content and search marketing activities.

    It requires an analytical yet creative individual with a flexible approach to problem-solving. The role will contribute to the goals and success of TCB’s overall content and communication strategy for both internal and external activity and requires an individual that is passionate and confident about hospitality, the drinks industry and digital marketing.

     

     

  • Job Advert Description
  • What you'll be doing (in summary)

    • Assist in the delivery of our overall social and paid strategy
    • Executing a calendar of content across TCB social media platforms.
    • Co-ordinating paid media campaigns.
    • Measure and report on the performance of digital marketing and campaigns.
    • Drive online visibility and conversion
    • Accessing user experience with the help of analytics tools.
    • Highlighting technical SEO needs and briefing external website developers.
    • Conducting research and visibility reporting to identify opportunities for TCB & Tennent's Direct.
    • General support to the Brand Communications team

    About you

    Essential

    • Proactive in approach to continuous development.
    • Strong knowledge of the basic MS tools.
    • Good understanding of social media platforms.
    • Good understanding of search marketing and SEO practice.

    Preferable

    • Knowledge of the drinks industry and the key players within it.
    • Experience working within the On-Trade.
    • Experience delivering communications content.
    • Ability to use the Adobe Creative Suite.

    Please check the job description for a full breakdown of this role's responsibilities.

    Sounds interesting?

    Send us a CV and we'll get back to you asap!

    TCB (part of C&C Group) is an equal opportunities employer and we welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.

     

  • Full job description
  • JD_RTM_BC_Digital_Marketing_Executive_TCB.docx

This vacancy has now expired, and is not accepting any new applications.

Please search for live opportunities or use the Register Interest facility to sign up for job alerts and/or leave your CV speculatively.